Social Commerce: What and When?

Author: toyoda2k  //  Category: Pensamentos

Social Commerce is one of the next big hit on the Internet, and when thinking about it, four questions must come to your mind:

  • What is Social Commerce?
  • What am I going to sell?
  • Whom am I going to sell?
  • How am I going to sell?

Do you know and understand the concept of Social Commerce? Do you understand what you can do with it? Have you read comments about a product online? Have you compared prices online? Have you asked for recommendations? Have you been signing up in forums? Have you ever bought a gift witha  group? If answered yes to one of the questions listed above, then you know what is Social Commerce!

You must have a product or a variety of products to sell. Do you have it? maybe not?

Ok, once you have the product, whom are you going to sell? Do you know your customer? Where are they from? How to reach them?

All right, you have your customer, though do you know to sell to them?

If you have the answer to the basic questions above, then you’re halfway to get there. If not, then you must have them. After reading this article, go find the answers to your needs!

In the next post I’ll try to give some more tips on how to get there!

Don’t forget, this is just hands on tips, I am not including Business plans, action plan, and other business documents.

Cheers!

12 Tips to help you start using Twitter in less than 3 minutes

Author: toyoda2k  //  Category: Tecnologia, reference, social media

Are you new to Twitter? Let me help with this 3 minutes tutorial in your first steps on how to write ang the benefits of it.

Before start, make sure you know what is it created for and what are you intended to do with it. In my case, I created my account because I am a Social Media lover and mostly because I work with it. Also I want to gather the most followers as possible and spread the word in 140 characters.

IMHO Twitter has naturally created it’s own etiquete, but always know that you are delaing with people, and not with machines. Please, make sure to have in mind that every follower is a person!

Lets go to the tips and start following and have some followers to gain popularity.

TIP 1: You have only 140 characters to type in and send it out.

TIP 2: Follow people you are interested in.

TIP 3: Write what you want to spread out and what you think people will like to read.

TIP 4:  Download and install a client software to help you read all the microposts, I use Tweet Deck and finf it simple and useful.

TIP 5:  Go to a Twitter service site that lists all the most relevant people listed in different categories. My preferred one is Twitter Counter.

TIP 6:  In Twitter Counter, find and follow as many people as possible, always related to your interests.

TIP 7:  Always feedback to those that just started following you.

TIP 8: Give credit to those that sends nice stuff. Always retwit or mention the person that originally sent that nice micropost.

TIP 9: Keep your twitter account alive. If you find something interesting, share it on Twitter and mostly, mention those that you think is going to anjoy your micropost.

TIP 10: Follow these simple rules: @username - when you want to mention a user | RT @username - when you want to retwit someone’s twit | D username - when you want to send  a direct message to someone (without sending it to everyone) | RE - when you want to reference a link.

TIP 11: Keep in mind this is a social service and be social, think social and act social.

TIP 12: If you think this post was helpful in some way, please, follow me http://twitter.com/toyoda2k or search for toyoda2k.

Thank you and in the next few days, I’ll post some more interesting tips about twitter.

Toyoda

We are Hunted - Onda Sonora Virtual ou Semântica Musical?

Author: toyoda2k  //  Category: Pensamentos

Será que já ouviram falar de We are Hunted?O que é isso? Pra que serve? Quem criou? Por que estamos sendo caçado?O fato é que a onda semântica está cada dia mais forte e necessária no mundo digital. Hoje em dia não se faz mais buscas por termos e sim perguntas, mas cadê as respostas? E quem garante que as informações não são manipuladas?Seguindo nesta direção, não tenho todas as respostas exatas e cartesianas, mas posso falar sobre a ética e a possível veracidade da informação, gerando tráfego qualificado e leads para o provedor da Informação.We are Hunted se propõe a disponibilizar uma nova listagem de música à “digital generation”. O mais interessante é que a proposta deles é “ouvir” o que está sendo ouvido nos sites sociais,  como Last.fm, blogs, Twitter, MySpace, Facebook, forums, redes p2p e muito mais. Desta forma a propsota se extende a mostrar os gostos musicais dos internautas e não somente o que as rádios tocam. O conteúdo se torna mais orgânico e viceral (emocional - gosto), deixando o lado comercial (racional - grana) mais enfraquecido pelo simples fato de ser na sua maioria o que as pessoas querem ouvir naquele momento. O resultado é um ranking diário de 99 músicas ouvidas pelos usuários das mídias sociais.

O fato é que por não existir acesso ao material dos artistas pop em geral na internet e sim dos artistas independentes e menos conhecidos, eles acabam sendo ouvidos com mais frequencia.

Este é considerado um bom momento para as bandas em ascenção para apontarem nas paradas de sucesso… E quem sabe passando por exte experiência, seu material continue disponível na internet sempre que os usuários quiserem ouvir?

Fica aqui meu post sobre musica e mídias sociais.